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Healthcare 411 Content Types
Advice Column: AHRQ Director Carolyn Clancy, M.D. prepares health advice columns for consumers to help navigate the health care system. Additionally, Ileana Ponce-Gonzalez, M.D. prepares AHRQ health advice columns in Spanish language.
Podcast: AHRQ produces a 60-second audio program that features an interview with a health care expert discussing a current health care topic. Produced in English on a weekly basis, and in Spanish on a bi-weekly basis, the podcast is broadcast by 1,500 + radio stations nationwide.
Public Service Announcement (PSA): AHRQ produces 30- to 60-second audio or video spots that provide consumers with information on a variety of health care topics. These PSAs are also suitable for radio and television broadcast.
Newscast: News programs that range from 8 to 10 minutes in length and
contain multiple stories about health and AHRQ’s research findings. Each
podcast contains a story with health statistics, an interview about research
news, and a feature with AHRQ Director Dr. Carolyn Clancy about navigating the
health care system.
Special Report (audio): An audio report that coincides with a press
release from AHRQ. These reports vary in length.
Special Report (video): An educational video containing information
about a specific health care topic. These videos are often part of an edited
series of which the original content is derived from a Milner-Fenwick or other
third party production.
Radiocast: A 60-second audio podcast that contains an interview on a
current health care topic suitable for radio broadcast.
Consumer/Quality Insider and Navigating Health Care: An interview with
AHRQ Director Dr. Carolyn Clancy on a health care topic for consumers. These
segments vary in length.
Clinician Insider: An interview with AHRQ Director Dr. Carolyn Clancy on
a research topic of interest to clinicians. These segments vary in length.
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